Learn how to package your knowledge and expertise into successful products or services in one day!
Wednesday, October 11, 9-17.
Welcome to a one-day online workshop, where you will get the knowledge, strategies and tools to package your expertise into something you can launch and sell.
This is how it works:
The bootcamp is online in groups, on October 11 from 9-17.
It alternates theory and practical exercises there and then (both individually and in groups), so that you have something actionable when you leave for the day.
During and after the workshop, you will receive tasks and questions that you are welcome to share with me - you have one month to submit your solution to any tasks if you want my feedback.
We will go through this:
Your knowledge and expertise. Objective: to map your knowledge and expertise so that you know without doubt how to target your packaging.
Target group and ideal customer. Purpose: create precise psychographic segmentation for your target audience (i.e. find your ideal customer and understand why they are your ideal customer).
The customer journey. Objective: to package your knowledge based on the ideal customer's journey.
Communication. Purpose: to link your packaging to the communication you need to use to get the customer to buy what you are selling.
You will be contacted by me within 24 hours of signing up for the bootcamp (registration is done after payment). The price is excluding 25% VAT.
If you want to pay by invoice, contact me at email@example.com and we will arrange it. Please note that the invoice must be paid before October 1.